Watch The Pitch
- 2012
- 2 Seasons
-
6.9 (303)
The Pitch was a reality television series that aired on Starz Network from 2012-2013. The show was based on the competitive world of advertising and marketing and followed two advertising agencies as they competed against each other to win a real-life business pitch to a major client. The series starred three main cast members- Rasika Mathur, Nick Tellez, and Omar Soliman. Rasika Mathur was the show's host and she had a strong background in comedy and advertising. She was best known for her work on The Daily Show with Jon Stewart and for her roles in the films The Oogieloves in the Big Balloon Adventure and Superbad. Nick Tellez was one of the creative directors for the advertising agency SWAY and was the show's mentor. Omar Soliman was the CEO of the customer service and experience design company College Hunks Hauling Junk and was the show's client. Each episode of The Pitch showcased two advertising agencies as they competed against each other to win the pitch for Omar Soliman's company. The agencies were given a week to develop a marketing strategy and campaign for the company, which they then presented to Soliman and his team. The winning agency would receive a contract to work with the company on their marketing campaign, as well as a cash prize. The show was unique in that it gave viewers an inside look at the creative process behind advertising and marketing campaigns. We were able to see the agencies brainstorm their ideas, develop their campaigns, and pitch their concepts to the client. It was interesting to see the different approaches each agency took and how they responded to feedback from the client and the mentor. One of the things that made The Pitch stand out was the fact that it was a competition. The stakes were high for the agencies as they were not only competing for the chance to work with a major client, but also for a cash prize. This added an extra layer of tension and excitement to the show. Another strength of The Pitch was its ability to showcase the personalities of the individuals involved. Each agency had a unique culture and way of approaching the creative process. It was fascinating to see how each agency's personality influenced their campaign and presentation. The show also did a good job of balancing entertainment with education. While it was entertaining to watch the agencies compete and see the results of their campaigns, the show also taught viewers about the advertising and marketing industry. We learned about the importance of research and strategy, the challenges of working with a client, and the creative process behind developing successful campaigns. Overall, The Pitch was an engaging and informative look at the world of advertising and marketing. It was fascinating to see how different agencies approached the same task and how their personalities and cultures influenced their campaigns. The show provided insight into the creative process behind successful marketing campaigns and was an entertaining watch for anyone interested in the industry.
